Fashion Express
Dubai Festival City Mall
15 – 16 January, 2016
Ibn Battuta Mall
22 – 23 January, 2016
‘Fashion Express’ is a new in-mall concept that combines the very popular ‘flashmob’ with a ‘pop up’ concept to create an exclusive in-store event that not only entertains customers in the traditional common mall spaces but also drives footfall inside the stores. Customers will also have multiple opportunities to participate in store competitions.
