- Fridays will get more exciting for shopaholics, as Dubai Shopping Festival (DSF) has special flash sales lined up
- DSF announced its weekly Friday surprises happening at Athlete’s Co, for December 29
- Get sportwear for AED 49 at Athlete’s Co, City Centre Deira from 9AM to 12PM or until stocks last
- The event will conclude on January 28, 2018 and will feature mega raffles that offer prizes worth up to AED 1 million
- Dubai Shopping Festival is the oldest festival of its kind in UAE, started in 1996, to boost retail trade in Dubai
- DSF is an annual month-long event, usually scheduled during the first quarter of the year, and attracts about 3 million people to Dubai
- DSF is organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism)
- Dubai Shopping Festival will have the best of Dubai’s retail offerings, and will showcase the top brands and shopping experiences in the Middle East
- Malls participating in DSF include Mall of the Emirates, City Center Mirdif, City Center Deira, City Center Me’aisem, City Center Barsha, and City Center Shindagha
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