The Dubai Mall Ice Rink
17 January, 2016
The first ever interactive & dramatic fashion show projection on ice using professional model/figure skaters showcasing avant-garde collections via a skating fashion show at The Dubai Mall Ice Rink.
Whilst there are several fashion shows where models walk on ice, this event will involve actual figure skaters/professional skaters who will play the role of models to showcase an avante garde collection from Galleries Lafayette. Being the first of its kind event, the focus on visual theming, lighting, mood will be crucial. The show will be themed around a white winter with live snowfall, moving video projections etc.