Mall of the Emirates
15 – 17 January, 2016
‘Fashion Central’ has been created as part of the festival’s Apparel & Fashion Theme and will be introducing ‘New to Dubai’ fashion brands and collections. One of the attractions of Fashion Central is Fashiontainment, which will bring a fusion of Fashion and Entertainment together to create a fashion show with musical performances by an international celebrity, and held in collaboration with a luxury retail brand. More fashion events and in-store activations will also take place to add to the shopping experience.