- Dates for one of the most-anticipated events of the year – The Dubai Shopping Festival – were announced on Wednesday, 7th December 2017
- The 23rd edition of the festival will commence on 26th December 2017 and go on till 27th January 2018
- DSF will kick off with a 12-hour flash sale, giving customers further discounts ranging between 25% to 90% at malls across Dubai
- Throughout DSF 2017, there will be exclusive sakes every Friday, chances for visitors who soend over AED 200 to win special prizes, as well as a Infiniti Mega Raffle 2018
- Dubai Shopping Festival is the oldest festival of its kind in UAE, started in 1996, as a way to boost retail trade in Dubai
- DSF is an annual month-long event, usually scheduled during the first quarter of the year, and attracts about 3 million people to Dubai
- DSF is organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism)
- Dubai Shopping Festival will have the best of Dubai’s retail offerings, and will showcase the top brands and shopping experiences in the Middle East
- Malls participating in DSF include Mall of the Emirates, City Center Mirdif , City Center Deira, City Center Me’aisem, City Center Barsha, and City Center Shindagha
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